Gap Analysis

gap analysis

Gap analysis helps companies compare actual performance with potential performance. Few online businesses perform to their potential, and one of the reasons for that is insufficient knowledge of their potential performance.  Web Analytics Central will guide you through the necessary steps to work up to where you should be! The first step in our gap analysis involves the use of site audit tools (such as Observe Point and/or WASP) to perform a diagnostic evaluation and identify where the gaps are.

Web Analytics Central will help identify challenges and establish goals for your site based on your site audit.  We will also provide you will necessary actions to take in order to meat your goals.  Web Analytics Central can help you answer the following questions:

  • Where are you now?
  • Where do you want to be?
  • What do we need to do in order to get to where we want to be?

Once our team has identified the gaps, they implement a comprehensive strategy to address them. This ensures that your website performs optimally and ultimately helps your bottom line.

Let Web Analytics Central help you identify your “gaps” with our gap analysis service! Contact us today!